More4

Channel 4 appointed ManvsMachine to design and direct a brand new on-air identity for More4 to align with a re-focussed range of content on the channel. ManvsMachine designed a bold, flexible logo that would constantly morph through a series of flips, folds an

Channel 4 appointed ManvsMachine to design and direct a brand new on-air identity for More4 to align with a re-focussed range of content on the channel. ManvsMachine designed a bold, flexible logo that would constantly morph through a series of flips, folds and reveals. The colour palette reflects the wide-ranging and vibrant nature of interiors, food culture, fashion and other contemporary lifestyle programming.